Want sales success? Know what you are “putting out there”.

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Stuck on a problem, check experiencing writers block or suffering through constant distraction? You are not alone. Procrastination plagues students and businessmen and women alike. The resulting feelings of being overwhelmed only make the problem worse. Here are three quick tips to start off your study/work session on the right foot.

1. Mind your space. A cluttered space is distracting and does not feel comfortable. Find a box and clear it all off everything (computers/screens included) except what you specifically need . Don’t worry about organizing it first (this is a distraction technique and promotes procrastination). Just make a clear and comfortable space. Your surroundings are important too. Start with a quiet space with no distraction and limit the noise.

2. Get a timer and set it for 30-45 minutes. Part of the challenge with procrastination is the urge to take “study breaks”. People who exercise talk about the point in the work out where they want to quit, but at that point, they need to push through. This is the same with studying/working. At times when our brains are challenged, we look for ways to relieve the pressure. If you have a timer, you can just tell yourself to keep going for a few minutes more. Once the time goes off, give yourself a 15-20 minute break. Do something fun like taking a walk, petting the dog or some other physical activity (not online social media or games). Keep with the program until the day’s goals are done. After you are finished, give yourself the freedom to reward yourself with activities that before, were distracting (social media, games, television).

3. One subject/one project at a time. Setting out the daily/hourly goals of the project is really important. For those that suffer from procrastination, the point at which the work is being addressed is usually under pressure and stress. Feelings of being overwhelmed by the volume of what needs to be accomplish feels terrible and leads to poor work performance. The old adage is the best way to eat an elephant is one bite at a time applies. Break out the homework, project into your 30-45 minute goals. Do this quickly based on how you feel it might logically happen. Your intuition and left brain analytical side works much better this way. Only focus on what needs to happy right now. When overwhelming feelings creep in, just go back to your plan for right now. As you get better at this, you will find yourself naturally setting and achieving smaller goals to accomplish projects before they are due – it happens naturally!

BONUS TIP: I use magazine holders (the cheap cardboard ones you can get at IKEA or Target) for each topic. All the materials such as: books, folders, binders, etc.. go into each box. As materials come in that I need to complete the task, I put them into the appropriate box. When I am ready to do my work, I grab that box and work from it. When I am done, everything goes back into the box and onto my shelf and I grab the next subject. This tip makes it so much easier to keep organized and ready for the next study session or work project.

Bonus Tip: Use magazine holders to separate subjects/projects.

Have fun and realize study skills are a process in finding what works for you. Learn from mistakes and celebrate the successes!!

Why do people buy and how does the sales rep emotionally influence purchasing decisions?

This can be arguably the most important question executives, order
sales and marketing people can ask.  However, pharmacy
many don’t, viagra 40mg
because this requires introspection and vulnerability.  What is not talked about enough in business circles is the psychology of emotion.  This explains how someone makes a decision and why they buy.  Many buying decisions are highly emotional.  By the time a sales rep talks to the facts of the product or service, the customer has already made up his or her mind about how she feels about the rep.  Remember the old adage, “we buy from who we trust”?  Trust is about emotional comfort – not who knows the most facts.

So what can a sales representative do to close more business?  Here are three tips to get you thinking about how the psychology of the sale works to your advantage:

1. Know Thyself:  You live in your head 24 hours a day, seven days a week.  You know everything about yourself, except how others really see you.  For most of us, this “blind side” is uncomfortable to address.  However it is key to personal business success.   How you are perceived has little to do with your intellectual intent and everything to do with how you handle stress, ambiguity and pressure from other people.  Take a class on the subject (see Psychology of the Sale), or work with a business coach that will spend the time with you to explore the strengths and weaknesses of your personality.

2. Know your triggers:  Do you know when a sales call doesn’t “feel right”?  Do you know what you do when that happens?   Having a plan when you start to feel flush, or your stomach tightens, or you become anxious is really important to interrupt this pattern.  The good news is these triggers can be cues to the client’s emotion.  Learn to read it correctly and you can turn around the conversation and develop trust quickly.  You need to develop ability to analyze and change your behavior on the fly and in reaction to your clients’ emotional needs.

3.  What emotional trigger does your product/service illicit in your prospective customer?:  Are you selling based on fear (i.e. if you don’t have insurance, you could be exposed) or based on possibility (i.e. drink our cola and you will be irresistible to others)?    Consciously know what your product/service emotionally solves.  Remember, we as sales reps feel comfortable knowing the facts and figures about the problems our product/services solve – but few know the emotional problems they solve.  This is a key differentiator for you and your business.

Want to learn more?  Check out “Psychology of the Sale” at  W.E. offers comprehensive workshops that help you discover your emotional advantages and give you tools to apply them for success!  Next class is October 30th!

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